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The Four Ps of the Future: Profit, People, Planet, Purpose

Ideas

Freeman

The Four Ps of the Future: Profit, People, Planet, Purpose

An overview of the global influences impacting brand experience
From China and Beyond: Mapping an Experience Journey Toward Tomorrow

Ideas

Dionne Holder

Managing Director, Freeman XP China

From China and Beyond: Mapping an Experience Journey Toward Tomorrow

Why harnessing storytelling and disruption today could hold the key for gaining valuable relationships tomorrow
Lean, Green, and Digitally Seen: The Exhibit Booth of Tomorrow

Ideas

Katherine Zimoulis

VP, Content Marketing

Lean, Green, and Digitally Seen: The Exhibit Booth of Tomorrow

Visionary designers predict virtual and smart booths that will supercharge human interaction
Rocks vs. Boulders: Clearing the Road to Success

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Bob Priest-Heck

President

Rocks vs. Boulders: Clearing the Road to Success

Focusing on major outcomes, instead of minor activities, leads to success.
Five Audio Visual Solutions to Avoid a Presentation Letdown

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Mike Wohlitz

Vice President, Event Services

Five Audio Visual Solutions to Avoid a Presentation Letdown

Minimize error while increasing audience engagement for your next presentation session
Laws of Audience Attraction Series: Digital Marketing 101

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Stacy O'Connell

VP, Strategy

Laws of Audience Attraction Series: Digital Marketing 101

Your digital starter kit: best practices for using digital to gain event attendees
The Difference Between Managing and Leading

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Bob Priest-Heck

President

The Difference Between Managing and Leading

Companies need both great managers and great leaders
The Blurring of B-to-B and B-to-C Lines at Mobile World Congress

Ideas

Simon Boniface

Creative Director

The Blurring of B-to-B and B-to-C Lines at Mobile World Congress

A strategic and creative analysis of the mega mobile event
Five Essential Ingredients to Facilitating a Killer Brainstorm

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Stephanie Bellay

Senior Designer

Five Essential Ingredients to Facilitating a Killer Brainstorm

How to generate breakthrough ideas for your next brand experience
Getting Attendees Involved in the Content Mix

Ideas

Daniel Hoffend, Jr.

President, FreemanXP

Getting Attendees Involved in the Content Mix

How user-generated content makes brand experiences better
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